Explore marketing intelligence, day by day.

Each day's climate score (0–100) is the Marketing Climate reading for that day: the volume and importance of marketing developments, shaped by the strongest stories rather than a simple article count.

• Cool — A quiet day with few notable developments.
• Building — Activity picking up, with a steady flow of developments.
• Warm — A busy day with several important developments.
• Hot — A very active day shaped by strong developments.
• Exceptional — An unusually intense day for the marketing landscape.

Temperature (the colour) describes how intense the day was. Weather (the icon) shows whether disruptive or unusually significant events were present.

• Clear
• Storms on the horizon
• Storm clouds
• Storm
• Severe storm

So a busy day isn't necessarily a turbulent one: lots of steady news can run hot under clear skies, while a quieter day can still bring a storm.