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DevelopingglobalImpact 85/100

Google Display Network campaigns transition towards Demand Gen

Date not yet confirmed

Google is moving Google Display Network campaign management into Demand Gen. Its May 2026 announcement says the transition is expected to complete by 2027, without providing a firm completion date.

What we know

Status
Developing
Expected timing
Date not yet confirmed
Confidence
Expected
Impact
85/100 · global
Last verified
30 October 2026
Linked sources
2

What remains uncertain

  • No date has been confirmed for this development.
  • The development itself is expected but not yet officially confirmed.

Evidence and sources

Forecast history

Current expectation

Date not yet confirmed · Developing · Expected

No recorded changes yet. Verified changes to timing, status or confidence will be listed here in date order; none are shown until they are recorded.

No verified Archive coverage is linked to this development yet.